• Use your own HTML page* to match your site design, or customize our free templates if desired.
• Customers can search your products and descriptions by keyword or category
• Thumbnail images pop-up to show larger images or an html page for details
• Optional Order, Search and View Cart buttons can be added to match your site's look
• Catalog page contains page numbers with Previous/Next links for loading ease
• Optional cart quantity and totals on your catalog page keep your customer's total within sight at all times
• Dynamic continue shopping links mean your customers will come back to the exact page they were looking at before
• Password-protected administration area allows instant product information updates
• Upload images right in the administration area - no FTP needed
• Unlimited options with attributes (ex. color, size, style) can be added for each item
• One price-changing option with attributes (ex. X-Large is a higher price than Small, Medium or Large) can be added to each item
• Sale, Out of Stock and Inactive status capabilities for your products
• Categories can have two levels of subcategories, organized in the administration area
• Unlimited categories, products and options can be added. Our catalog has been tested by sites with literally thousands of products in stock
• Forgot your password link emails your information incase you forget it
• Files reside on your web site's server, so you're not dependent on other sites for your data, nor do you need to pay monthly or per-product fees
• Each item can be assigned to five categories.
• Initial page can show How to Shop page, new products or custom page
• Optional multi-column templates (2, 3 or 4 columns to open into a "more info" setup) gives you flexibility with your designs
• Uses html extensions (if your server supports it)
• Customers can also search by catalog number or price for products
• Optional advanced search page allows your customers to find specific products by keyword(s), category, and/or price range
• Add product keywords that don't show on the catalog page, but are searchable
• Inventory control feature gives you the ability to set and track quantities for all or some of your products and/or the first product option**
• List items sold as "out of stock", with or without a "limited quantity" custom message, or don't show at all
• Easily view your product sales so you can keep track of your bestselling items
• Item lists in administration area allow you to view items by a particular category or keyword - perfect for larger stores
• Set categories, items or options to be inactive so they don't display
• Set descriptions for each of your categories
• Unique meta tag keywords and descriptions for each category make your catalog page search engine compatible
• Optional "email to a friend" script lets your customers send friends product information for purchase at a later time
• List of up to 5 related items for each product gives you more selling power
• Set any item or option as a "default" to make adding new products easier
• Password protected wholesale area allows qualified vendors to purchase items at their specific wholesale discount
• New! Compatible with the LinkLok system for downloadable items.
• Includes full email and forum support for questions regarding the script, at no additional charge

* Only HTML templates can be integrated. Inventory control requires payment systems that use the Mals-E remote call feature. View requirements for more info.

** Inventory maintenance requires the HTTP Call feature in Mals. Some payment systems, such as LinkPoint, Mirapay, Netbanx, Nochex, PayByCheck and PSIGate (see Mals-E for a list), do not utilize the HTTP call feature and therefore will not work with OptionCart's inventory maintenance system.